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SAPIN 2 SOFTWARE

SPONSORSHIP AND PATRONAGE MODULE

All-in-one software that centralizes and simplifies the process of managing sponsorship and patronage activities within the framework of the Sapin 2 law, while adapting to your structure.

The advantages of our sponsorship module

Centralize sponsorship requests

Integrate your organization’s particularities in relation to the different categories of sponsorship and third-party requests, ensuring precise management in line with the specificities of each situation. A questionnaire sent to the third-party beneficiary enables you to collect details and justification of his or her tax, accounting and social situation.

 

Combine automated and human verification layers

Once the initial declaration information has been completed, an automated check verifies its compliance with your organization’s internal policies, guaranteeing a first layer of validation.

If the automated check identifies the need for validation, the declaration is then escalated, adding another level of human verification. A reputation check, carried out by the Compliance team or a specialist lawyer, verifies the credibility and reputation of the beneficiary.

A contract detailing the terms and conditions of the patronage or sponsorship is diligently prepared on the basis of the elements collected and signed by the parties involved (applicant, validator, third-party beneficiary).

 

Manage your system

Ensure regular communication with all stakeholders through indicators and reporting covering the different stages of your scheme, enabling you to evaluate and manage gift and invitation declarations within your organization. When a sponsorship or patronage operation is validated and payment made, the applicant must demonstrate the effective application of the operation to ensure compliance with the Sapin 2 law.

Proof such as photos, scans, or other supporting documents must be provided to attest to the completion of the supported project.

Centralized, up-to-date documentation

With a centralized repository of documents relating to a sponsorship or patronage request: information and documents submitted by the applicant, information collected from the third party (K-Bis, tax, accounting and social status, etc.), analyses and evidence of reputation surveys, etc.

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Field customization

Configure your sponsorship request fields by enhancing, deleting or renaming them, with the option of defining mandatory fields, and customize validation workflows according to stakeholder categories, with tolerance thresholds adapted to each user group.

Adapt your workflow

Activate specific notifications for each user when status changes, for example when a questionnaire needs to be completed or when it’s finished and the Compliance team needs to see the results, while customizing response fields and adding evidence if necessary.

Tracking your activity

Keep track of your business by subsidiary, using a wide range of filters to facilitate analysis and reporting.

Intuitive dashboards

Take advantage of dynamic, intuitive dashboards that provide a 360° view of activity, with data breakdowns that show the progress of the AFA questionnaire, subsidiary by subsidiary, manager by manager, so you can follow up on latecomers or analyze results.

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    VALUES ASSOCIATES undertakes to keep the processed PIIs only for the time necessary for processing, plus the legal limitation periods during which the information will be archived for any accounting, tax or legal claim. Please read our privacy policy for more information on the data processing we carry out and the rights you have regarding your personal data.

    Sponsorship and patronage: high corruption risks

    Whether symbolic or overtly stated, quid pro quo rhymes with the risk of corruption. Because of the links created between the public and private sectors, as well as between professional and personal spheres, sponsorship and patronage weaken the organization. The risks of corruption are numerous. Depending on the case, they may be coupled with favoritism, influence peddling or illegal interest-taking.

    Companies, public authorities and local authorities can protect themselves by deploying strict measures, proportionate to the risk profile of the organization and its beneficiaries:

    ➡️ Identify the risks associated with sponsorship and patronage operations in its risk mapping: this action includes the assessment of third-party beneficiaries of support.

    ➡️ Structure governance, steering and management to prevent the risks associated with individual decisions, close relationships and urgency.

    ➡️ Formalize our Sponsorship and Patronagepolicy by drawing up a clear project appraisal procedure.

    ➡️ Manage sponsorship and patronage requests, centralize them and keep a written and documented record.

    ➡️ Communicating with and raising awareness among employees, through training initiatives and the internal code of conduct.

    ➡️ Set up an alert system, open to beneficiary organizations, to report questionable behavior.

    ➡️ Deploy rigorous analytical, accounting and internal control systems, including control of all financial and commercial exchanges with beneficiary organizations.

     

    What does the Sapin 2 law say about the management of sponsorship and patronage activities for organizations?

    Sponsorship and patronage are direct, material, financial and human support provided by a company or public body to a natural or legal person. Where there is a quid pro quo and exchange, there is a risk of corruption.

    Supporting cultural, sporting and social practices, spreading the organization’s positive values, generating advertising and commercial spin-offs, mobilizing employees: sponsorship and patronage operations are appealing to companies, administrations and local authorities. But although they are governed by strict legal and tax rules, they open up a gap in the organization. Where there is a quid pro quo, there is a risk of corruption.

    The various risks :

    ➡️ Concealment of undue professional and personal advantages under the guise of sponsorship and patronage: payment of a sum of money, free loan of premises, negotiated prices, etc.

    ➡️ Misuse of consideration to bribe employees and obtain professional or personal advantages: obtaining a contract or public procurement contract, speeding up a procedure, etc.

    ➡️ Diversion of funds to finance a project outside the operation, using sponsorship donations.

    ➡️ Using sponsorship to bypass public procurementprocedures and give preference to a service provider.

    Why choose our sponsorship risk management software?

    By choosing our software, you simplify the complex management of sponsorship and patronage requests, by customizing each form according to the applicant, the type of operation, the status of the request, the amount of the operation, or even the date of payment of the funds.

    Our solution enables you to assess in depth the third parties involved, specifying their identity, tax status, geographical location, as well as the associated risks and any other relevant information.

    You also strengthen your ability to monitor and anticipate potential abuses by checking the nature of transactions, the types of beneficiaries, the amounts allocated, and the compliance of counterparties with your gifts and invitations policy.

    Last but not least, our software promotes efficient collaborative working thanks to advanced features such as a chat function and an integrated notification system. This ensures smooth communication and optimum management of the risks associated with sponsorship and patronage activities, while complying with your organization’s regulatory and ethical requirements.

    FREQUENTLY ASKED QUESTIONS ABOUT SPONSORSHIP AND PATRONAGE ACTIVITIES

    What are sponsorship and patronage?

    Sponsorship and patronage involve providing material, financial or human support to a legal entity or individual. Patronage encourages activities of general interest. More broadly, sponsorship is a way of supporting a person, product, event or organization of an educational, sporting, cultural, social, artistic or environmental nature. This is the description used in the latest AFA guide to sponsorship and patronage under the Sapin 2 law.

    The difference between these two communications operations? The quid pro quo. Patronage has a liberal intention, with no direct or indirect counterpart. Sponsorship is carried out with a view to obtaining a direct, advertising, reputational and/or commercial benefit.”

    Why is it important to manage risk in sponsorship and patronage activities?

    Managing these risks is essential for :

    Ensure regulatory compliance: Comply with applicable laws and regulations.

    Preventing corruption: Avoid situations where sponsorship or patronage could be used as a means of corruption.

    Protect the organization’s reputation: maintain a positive public image and avoid scandals.

    Ensure appropriate use of funds: ensure that resources are used efficiently and aligned with the organization’s objectives.

     

    What is sponsorship risk management software?

    Sponsorship and philanthropy risk management software is a technological solution designed to help companies and organizations manage and mitigate the risks associated with their sponsorship and philanthropy initiatives. These activities, while beneficial to the company’s image and the community, can entail ethical, legal, financial and reputational risks.

    What are the main risks associated with sponsorship and patronage activities?

    The main risks include :

    ➡️ Risk of corruption: Use of sponsorship or patronage funds for bribes or favors.

    ➡️ Risk of non-compliance: Non-compliance with local and international regulations.

    ➡️ Financial risk: mismanagement or misappropriation of allocated funds.

    ➡️ Reputation risk: Association with controversial partners or projects that could damage the organization’s image.